// About
The team you hire is the team that ships.
A small, senior group of engineers and designers — no account managers, no hand-offs to juniors. The people who scope and architect your work are the ones who build it, in your repo and conventions: documented, evaluable, and yours.
You deal directly with the people doing the work — fast decisions, honest trade-offs, and quality you can measure from the first commit.
- 100%
- principal-level
- 6+ yrs
- in production
- 0
- hand-offs
// Why Setairo
Most software gets built to pass the demo. We build it to survive the decade.
Setairo started from a simple frustration: the gap between software that looks done and software that holds up in production. Too much of the industry optimises for the pitch — juniors learning on the client’s budget, work relayed through account managers, AI features shipped with no way to tell if they actually work.
So we built the opposite. A small, senior team that scopes, architects, and ships in your repo and your conventions — with evaluations and observability in from day one, and a clean hand-over at the end. Less marketing, more engineering: measurable, owned by you, and built to last.
// Principles
What working with us actually means
Senior only
Every engineer is principal-level. No juniors learning on your budget, no ramp-up tax — the people on the call are the people writing the code.
No hand-offs
Whoever scopes and architects your project also builds it. Context never gets lost in a relay between a sales team, a PM, and an offshore pod.
Evals from day one
Quality you can measure — evaluations, observability, and CI are in place before the first feature ships, not bolted on after something breaks.
Ship every week
Working software in a clickable staging build every week. You verify progress by using it, not by reading a status deck.
Honest by default
Fixed scope, real estimates, and a straight “no” when something is the wrong call. Trade-offs stay in the open — never a surprise at the invoice.
Documented & yours
Built in your repo and your conventions, handed over documented and complete. No lock-in, no black box, no dependency on us to keep it running.
// Team
The people behind the work.
A small, senior team — a hands-on founder and a tight circle of specialists. The same people who scope the work also ship it.
Founder name
Founder & Principal Engineer
Systems architecture, AI & evals
Collaborator name
Principal Engineer
Go backends & data pipelines
Collaborator name
ML / AI Engineer
Retrieval & model evals
Collaborator name
Product Design
Interfaces & design systems
// Fit
Who we work best with
Good work starts with the right fit. We do our sharpest work for teams shipping production-grade AI and software they intend to own for years — and we’re upfront about the projects we’re not the right team for.
A strong fit if…
- You're shipping something real — an AI product, a RAG system, a platform — and want it built to production standards.
- You value senior judgment over headcount, and want to talk directly to the people writing the code.
- You want to own what's built: your repo, your conventions, documented and handed over clean.
- You need AI you can trust — evaluations and observability, not a black-box demo.
- You'd rather ship working software every week than wait months for a big reveal.
Probably not us if…
- You're after the cheapest possible bid or a large offshore body-shop.
- You want a throwaway prototype and don't care whether it survives the next release.
- You'd rather work through layers of account managers than talk to engineers.
- You need to scale headcount fast — we stay small and senior on purpose.
- You want AI shipped fast with no way to tell whether it actually works.
// Let's build
Start a project.
Tell us where you are. We reply within a day with a concrete next step.